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27 February 2012

Hiring and Keeping the Best People

Harvard Business School Press | ISBN: 157851875X | 208 pages | January 2, 2003 | PDF | 2 Mb


In today's ever changing business environment, hiring an all-star workforce and keeping it in place is a challenge for any organization. With an overview on topics such as recruiting the right people, cultivating the right culture, avoiding employee burnout, and calculating employee turnover, this book offers managers a clear understanding of how to hire more effectively and increase retention. Packed with hands-on tips and tools, this helpful guide provides actionable and practical advice for managers and human resource professionals alike.

Donor-Centered Planned Gift Marketing


A fresh step-by-step guide for identifying your nonprofit's planned giving prospects and inspiring them to give generously
Donor-Centered Planned Gift Marketing helps nonprofit organizations move beyond traditional marketing techniques that have historically yielded only modest results and reveals how putting the focus on the donor can produce the best outcomes for all. Here, nonprofits new to gift planning will learn to market effectively from the start while those with established programs will discover ways to enhance their efforts. You will learn about various donor-centered marketing channels and techniques, as well as how to generate internal support for an improved planned gift marketing effort.

Full of useful and proven tips you can implement for immediate results Offers practical tools including forms and checklists Includes a worksheet to help organizations calculate their planned giving potential

Sharing the latest research findings, this book shows you how to identify who your planned giving prospects are. You will learn how to effectively focus on them through meaningful communication that ultimately inspires them to give-and give more.

Seven days to self-defense

Black Belt in a Box / Contemporary Books | 2001 | ISBN: 0809270331 | English | 53 pages | PDF | 4.4 MB


Each year literally thousands of young women are attacked in the streets of our country. Some are mugged, some beaten, some raped, and some killed. Almost all of these women have one thing in common, they do not know how to defend themselves. Perhaps with some small self-defense training some of these women would not be helplessly attacked and thus would not be raped or killed. Certainly all of them would stand a better chance if they knew some effective, yet simple, techniques to defend against an attack.

24 February 2012

SPSS Survival Manual: A step by step guide to data analysis using SPSS

Op.n U-ty Pr.ss | 2011 | ISBN: 0335242391, 1742373925 | 352 pages | PDF | 3,5 MB


"It reads as though someone is sitting next to you conversing with you and taking you through it ... It has a reassuring tone. Julie Pallant writes in a kind and inclusive way which students appreciate."
Sue Thorpe, Lecturer in Research Methods, Department of Psychology, University of Surrey, UK.
"Its key strengths are clarity, clear English, clear explanations, and clear examples. What this book does well is to provide easy, straightforward explanations."
Martin Lea, Senior Lecturer, School of Psychological Sciences, University of Manchester, UK.

"An excellent introduction to using SPSS for data analysis... It provides a self-contained resource itself, with more than simply (detailed and clear) step-by-step descriptions of statistical procedures in SPSS. There is also a wealth of tips and advice, and for each statistical technique a brief, but consistently reliable, explanation is provided."
Associate Professor George Dunbar, Department of Psychology, University of Warwick, UK.

Julie Pallant's SPSS Survival Manual throws a lifeline to students and researchers grappling with this data analysis software.

In this thoroughly revised edition of her bestselling text, now covering up to version 18 of the SPSS software, Julie Pallant guides you through the entire research process, helping you choose the right data analysis technique for your project.

From the formulation of research questions, to the design of the study and analysis of data, to reporting the results, Julie discusses basic and advanced statistical techniques. She outlines each technique clearly, with easy to follow step-by-step procedures for performing the analysis, a detailed guide to interpreting data output and an example of how to present the results in a report. In this fourth edition all chapters have been updated to accommodate changes to SPSS procedures, screens and output. A number of additional techniques (McNemar's Test, Cochran's Q Test) have been included in the Non_parametric Statistics chapter. For both beginners and experienced users in psychology, sociology, health sciences, medicine, education, business and related disciplines, the SPSS Survival Manual is THE essential guide. Illustrated with screen grabs, examples of output and tips, it is supported by a website with sample data and guidelines on report writing.

Basics of Engineering Economy

McGraw-| 2007 | ISBN: 0073401293 | 436 pages | PDF | 15,7 MB


This text covers the basic techniques and applications of engineering economy for all disciplines in the engineering profession. The writing style emphasizes brief, crisp coverage of the principle or technique discussed in order to reduce the time taken to present and grasp the essentials. The objective of the text is to explain and demonstrate the principles and techniques of engineering economic analysis as applied in different fields of engineering. This brief text includes coverage of multiple attribute evaluation for instructors who want to include non-economic dimensions in alternative evaluation and the discussion of risk considerations in the appendix, compared to Blanks comprehensive text, where these topics are discussed in two unique chapters.

05 February 2012

Strategy Formulation in Entrepreneurial Firms

ISBN: 0754647927 | 2007 | PDF | 225 pages | 1,22 MB


This book is concerned with strategy formulation issues in the relatively neglected field of entrepreneurial firms. It raises questions such as what is the strategic role of entrepreneurship in small businesses? How does the top management in small firms perceive the processes associated with strategy formulation? How are business strategies formulated and implemented in SMEs? And importantly, are there lessons that can be learnt by large corporations from the smaller ones? Using a sample covering a wide range of entrepreneurial firms in the UK, the author addresses the lack of strategic thinking in the management of small firms and provides recommendations for effective strategic management processes.
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